The Festive Edit is coming — join the list for early access
Founder's Note Vol. 01 — Festive Edit

The Journal

Why I Started Walking The Markets Myself

Two decades of fitting rooms, fabric that lies on screen, and the case for choosing every piece by hand — not by algorithm.

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Woman in a sari walking through a park Photo — Mehedi Hasan / Unsplash

New here? Start with the story above — or see what's coming for festive season.

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First Look

A first look at the Festive Edit

Early pieces from the collection, photographed ahead of the drop — before the full Edit goes live.

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Coral floral saree, First Look preview
Jewel-tone colorblock saree, First Look preview
Sunset stripe saree, First Look preview
Sabyasachi Mukherjee with models at his Bengal Byzantine Broadway show at New York Fashion Week The Web

Fashion Watch

New York, On Bengal's Own Terms

Sabyasachi's first New York show in nearly two decades, a Met Museum jewellery collaboration — and, in the audience, a plain black saree that made the same point better than any of it.

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The Journal

Notes on craft, fit and how to wear it

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Four women in jewel-toned Banarasi silk sarees, laughing together outdoors
Woman in a red and green Bandhani-print saree, styled outdoors
Three women in red, yellow, and blue Banarasi silk sarees, each draped and pleated differently
Three women in pastel Banarasi silk sarees, seated together

02 — Border to Border

Aubergine, Gold Thread, And A Border That Travelled South

Banarasi silk was woven for Varanasi's ghats and Mughal courts — but somewhere along the way, it became one of South India's most-loved wedding staples too.

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A woman in a festive South Indian silk saree Fashion Watch

Fashion Watch

Gold Borders & Group Reels: The Sarees Of This Festival Season

Varalakshmi Vratham and Onam arrive within days of each other this year — here's what's actually being worn, and why a generation raised on reels is falling for six yards all over again.
A woman working on a handloom weaving machine Fashion Watch

Fashion Watch

From Guns To Gulabs: What Raipur's Ramp Just Taught Fashion

On National Handloom Day, former Bastar insurgents walked a runway in handloom silk — and said more about what clothing can do than most fashion weeks manage in a season.
Woman wearing a blue sari and yellow scarf Fit Notes

Fit Notes

Designing Blouses For The Indian Figure

What most ready-to-wear gets wrong — and what we're building toward.
Close-up of a woman draped in a sage-green Banarasi silk saree with a gold zari border and traditional jewelry Draping

Draping

How A Saree Is Meant To Fall

The difference between a drape that photographs well and one that actually moves with you.
Ria.S, Founder

The Founder

Curated by Ria.S — design experience spanning two decades.

A specialist in clothing for the Indian figure, Ria.S' point of view shapes every piece in the collection — chosen by hand, not by algorithm.

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Early Access

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